Consumer Opinion Institute Review – Is This A Legit Survey Website?

Hi, and welcome to my Consumer Opinion Institute review.

This review will take an in-depth look at Consumer Opinion Institute and see if this is a legit survey website or a scam.

There are many survey websites out there.

However, not all of them are legit, as some of them are scams that only want your information and then sell to other 3rd party companies to make money for themselves.

Now the question is, is Consumer Opinion Institute one of those scam survey websites or a legit one?

Let’s find out!

Throughout my Consumer Opinion Institute review, you can rest assured that you will get an honest and unbiased review from me.

In this review, we will try to answer all your questions. It should give you a clear understanding of the Consumer Opinion Institute and see if this website is worth looking at.

Consumer Opinion Institute Review


Consumer Opinion Institute – Overview

  • Product Type: Consumer Opinion Institute
  • Owner: Kantar
  • Price: Free
  • Recommended?: Read my review and find out

Overview: Consumer Opinion Institute is a survey site that claims to pay you for completing surveys they offer.

The website is operated by Kantar, one of the world’s largest custom market research companies, founded in 2009.

It is a legit organization, but it won’t make you rich. This can be said about most survey companies.

When you go to the Consumer Opinion Institute website, it looks outdated, but they are still active to this day, and you can still earn some rewards.

But the question is, is Consumer Opinion Institute a legit survey website? Is taking up surveys worth your time? How much can you make from this website?

Let’s find out in this review.


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What Is Consumer Opinion Institute?

Consumer Opinion Institute Review Website

As I mentioned earlier, Consumer Opinion Institute is a survey website that offers you cash for completing the surveys.

The website is owned by TNS Global, which later merged with Kantar Group, a market research leg.

The website started in 2009, which in online terms is a lifetime, so that is a good sign.

The only thing that is not good here is their website because, as you can see, they haven’t updated their website since then.

Now, let’s take a look at how Consumer Opinion Institute works.

How Does Consumer Opinion Institute Work?

Paid surveys

On this website, there is only one earning opportunity for its members, and that is through paid surveys.

The only way you can make money here is by answering the surveys.

There are two different ways on their paid survey they either send you an online survey or send it through postal mail.

The latter is the more common method.

This is pretty unusual because they are the only ones offering surveys through regular mail compared to other survey websites that I have seen.

Here is how it works they will mail you a survey, and in that mail, there is a check, and that is your reward by completing the survey.

You will also get a prepaid postage envelope in that mail where you can use it to send back the survey once you have completed answering it.

As you can see, they will send you the reward right away, even though it is by check. It is still good since you don’t have to keep on checking if the reward has been credited to your account or not.

The good thing about this website is that you don’t have to answer any pre-screening questions, unlike another survey website out there. This means you will automatically get qualify for the survey.

Also, since the postage has been prepaid, you don’t need to spend money to send the answers back to them.

The only not so good about Consumer Opinion Institute is that you have to fill out the survey by hand and mail it back to them, which is not convenient as online surveys.

As for their online surveys, you will get an email from one of their team.

The email will ask you to log in to their site to see all the available surveys you have.

Once you have picked the survey, you want to take, click on it, then follow the instructions see on the screen to complete the survey.

Usually, it will ask you to answer pre-screening questions to check if you’re qualified for that survey.

If you get qualified, you can now proceed with taking up the survey.

If you did not get qualified, it’s ok since it won’t waste your time answering a survey you won’t get rewarded with.

Their website says you can expect 1 – 2 surveys per month, so you should not join as the only survey site since that will not give you many options.

How Do They Pay You?

Like I said earlier, they will send you a check for every survey you finish.

They will send you a check through postal mail together with the survey that you need to answer.

As for the cashout, there is no information on how much you need to get on their website.

So, I can say that you can cash out the check once they get the answers to your survey.

This is only a guess, and as I said, there is no information about it on their website, which is a general issue because we don’t know how and when you can cash out the check.

As for the rewards, you will get them from their online surveys.

Again, I can only guess that they will mail you the reward once you have completed the survey.

The website is good, but the cashout is the only problem here because they didn’t explain the process of how to cash out your rewards, which is very important information, in my opinion.

Some survey websites provide you with all the necessary information you need, which makes sense because transparency can help convince the visitor to join their panel, and it shows that they are serious.

How Much Money Can You Earn?

Remember this is a survey website, so don’t expect o much on how much you will earn from here.

As for how much you can make here, it depends on the length of the survey as you can earn rewards ranging from $1-$5.

Like I said earlier, you can expect to get a survey 1-2 times per month through Mail and about once per month online.

As you can see, the amount of money you will earn is not that big.

You’ll only get lucky if you get 3 surveys per month that will reward you $5, which is impossible to happen.

So expect that you will get 1-2 per month and that you will earn more than $5 from those surveys if you are lucky.

Who Can Join Consumer Opinion Institute?

The survey website is only available in the US, so if you live in that place, you can join in, but if not, you have to find another survey website where you can join.

Consumer Opinion Institute is free, which is good, but there is no information about the age requirement to join, so I assume that you will have to be of legal age to join because, as you already know, you will need to cash the check that you get from them.

This is only a guess because they don’t mention it on their site.

The problem with their website is that there is no join or register button and not just that you can’t find any link that allows you to register or join.

I guess that you can’t join or register because they have stopped accepting new members, or you can only join by sending you an invitation where only current members can send an invite link through email.

The bottom line is you can’t just go to their website and register.

If you are interested in joining, the only thing you can do is to contact their support team.

But honestly, it will probably not be worth the hassle, in my opinion.

Can You Get Support?

Consumer Opinion Institute Review Support

Yes, you can get support from Consumer Opinion Institute, where you can see on their FAQs page.

The only problem with their FAQs page is that it is not comprehensive enough.

As some of the fundamental questions are not covered, as I mentioned earlier, the minimum age requirement to join.

Not just that, they don’t even mention you have to be a resident of the US to join.

It was only implied because, as you already know, the surveys will be sent through postal mail.

You can go through their contact form if you want to get support.

If you have any questions about their site, which you will, you can go to their FAQs section and go find the (Who do I call if I have a question about a particular survey) there you will see an email.

The website is poorly designed when something as simple as getting to the contact page would be so hard to find.

They also don’t have social media pages, so don’t expect to contact them through that either.

Is Consumer Opinion Institute A Scam?

No, Consumer Opinion Institute is not a scam. It is a legit survey site that does pay you for surveys you complete, but it does have a lot of drawbacks as you already know what it is.

The company has been around since 2009, and this shows that they are legit.

However, the only problem here is that you can only get 1-2 surveys per month, and you can only earn around $1-$5 per survey, which is pretty small.

The good thing about Consumer Opinion Institute is that it is free, but as I said earlier, it only allows people in the US to join this survey website, so if you don’t live there, you can’t join.

Now the question is, do I recommend it? You can take this as your part-time job to make a little money for it, but taking this as a full time, I don’t think so.

It is only good to make some extra cash but never as a way to make ends fulfill.

What I Like About Consumer Opinion Institute 

  • Free to join
  • Will pay you right away
  • Rewards will be cash
  • They have been around since 2009

What I Don’t Like About Consumer Opinion Institute 

  • The design is poorly made
  • Not a user-friendly
  • Limited survey opportunities
  • Low earnings opportunities
  • Only available in the US
  • No register or sign up button

Final Words and HONEST Recommendation

With Consumer Opinion Institute, you can only make as much as $10 a month if you’re lucky.

However, that kind of money will not pay your bills or buy food for your family.

With that kind of money, you can barely afford one meal, let alone the expenses for the whole month.

If you are looking to make some side income by taking surveys online, there are several legitimate survey sites that you can join for free, like Consumer Opinion Institute.

However, don’t expect to make thousands of dollars per month. It is not a business model that can replace your full-time job.

Here’s a real-life case study where you can find what to expect from taking surveys online.

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There you might find what you are looking for.

Thank you for taking the time to read my Consumer Opinion Institute review.

If you have any questions? Feel free to leave a comment in the comment section below!

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All the best, Alex. contributor

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