Is Amway a Scam or Legit MLM? – 2022 Review Reveals the Truth!

Welcome to my Amway review. What is it about? How does it work? Can you make money with it? And most importantly, is Amway a scam or a legit way to make money through multi-level marketing?

But before we get into this review, and answer those questions, let me introduce myself…

Hi, I’m Ivan and I’m an online marketer who went from losing my time waiting tables to running a thriving online affiliate marketing business.

In the meantime, I have actually tried and reviewed 600+ courses, scams, and even pyramid schemes to find the very best way to generate income online.

In this Amway review, I’m going to show you what exactly this online course is all about. Moreover, you will get a chance to learn what is inside and whether Amway is a scam or legit!

Shall we get started?

Amway Review Scam or Legit


Amway Review – Overview

  • Type: MLM
  • Owner: Jay Van Andel
  • Price: $62 registration fee + $99 for starter kit
  • Money-Back Guarantee: 90 days
  • Recommended?: No…

Overview: Amway is an MLM company that has been around for decades. In fact, it is the most popular MLM in the history of this business model.

The company sells cosmetics, clearing products, water purifiers, and other types of products via their business. They also offer you to join the team as a representative and earn an income by reselling their items.

However, according to many resources, Amway’s main goal is to sell you expensive starter kits and train you to keep recruiting other sales reps. Therefore, they have been under suspicion of being a pyramid scheme.

To learn whether or not this is true. And to get an answer to the question “Is Amway a scam or legit?” keep reading my review.

Alternative: If you’re a newbie who is looking to earn passive income online, there are other, more beginner-friendly, and cost-effective alternatives. My top-rated affiliate marketing course has helped me to go from earning $0 to $100’s per day!




What is Amway?

Amway is a company that’s taken a lot of flack in recent years. Unfortunately for people who are thinking about joining, a lot of the flack comes from people who are actually involved in the business or in other similar types of business.

Amway is actually one of the most disputed MLMs that you can join and is commonly attributed to being a pyramid scheme. Some people go as far as to say that Amway is a scam!

Whether or not this is actually true is a matter of definition and debate – more about this later in my Amway review.

This brand mostly has a bad name because they had some trouble with the FTC. But pretty much any massive MLM company like this will encounter at least some problems with the FTC because they don’t like MLM.

Anyway, Amway has been around since 1959 and was born in the minds of Rich Devos and Jay Van Andel.

They were long-term dreamers and hoped to open a successful business, which they certainly did: it has survived for more than 50 years and has branches in more than 100 countries.

In fact, it’s the highest-grossing network marketing company in the world.

They operate under their 4 marketing principles: freedom, family, hope, and reward. It’s a good message to live your life by. But this doesn’t do much to explain how the company works.

So is Amway a scam? Should you join? Read on my Amway review to find out a bit more about that!

Related: Is Cutco a Scam or Legit?

Who Founded Amway?

Amway was founded in 1959 by Jay Van Andel as well as co-founder Richard DeVos. Van Andel and DeVos met while attending the Grand Rapids Christian Institution and found a comparable attraction with the business and sales.

Amway Founders

Prior to Amway’s beginning, both DeVos, as well as Van Andel, had actually already been business partners in other endeavours, the majority of which fell short, including a job in a business called Nutrilite.

Nutrilite was different from the majority of businesses of its time due to the fact that it used both compensations from sales as well as motivations for joining other people as suppliers.

In other words, Nutrilite focused on offering nutritional supplements and later on included cleansing products, like Fluid Organic Cleanser, in their business line.

Jay Van Andel and Richard DeVos had lastly found a company model where they can succeed.

Amway was developed when its owners chose to begin their very own multi-level marketing firm. They left Nutrilite and started Amway, which is short for American Way.

Nearly promptly, the business became a global sensation. However, in the USA, Amway’s online reputation swiftly began to tarnish as people started associating Amway with Pyramid schemes.

To combat this image, in 1999, the firm was re-named Alticor, and the sales divisions were altered to Quixtar Brand.

Today, Amway is the most prominent multi-level marketing firm in the world. On the surface, they show up to supply a plausible path to a wide range.

That said, keep on reading my Amway review to learn how it works, how you can make money with it, whether it is a scam, and more…

How Does Amway Work?

You have to spend your own cash to join market Amway. Along with paying fees to be part of the “direct marketing association,” you are additionally asked to buy the products.

Sales Rep

Not only you should be seen using their items, which have a tendency to be far more expensive than their Target equivalents, but you also must have stock on hand to offer to interested people.

Distributors get a tiny commission per cent of all of the items they market. There’s only so much soap that you can sell a day…

So the real cash originates from the charges of individuals that pay hundreds to end up being an “independent company owner,” which Amway calls it when individuals sell for you.

As new individuals register below you and begin recruiting brand-new representatives, the money moves upwards to you.

The only way to make any kind of substantial amount of money is to get individuals helping you, and afterwards individuals working under those people, and so on – – hence the MLM (or even a pyramid model).

While Amway is not practically an illegal pyramid scheme, it definitely frameworks itself in a distinctive pyramid shape, unusually comparable to traditional pyramid schemes.

Related: Secret MLM Hacks Review

Are Amway Products Any Good?

A number of individuals have actually experimented with Amway’s nutritional supplements and have advantages to claim concerning it. Since I don’t use these products at all (!) I can’t really say anything here.

One of Amway’s claims to fame is that they really grow, collect, and refines the plants for these supplements by themselves on organic farms! Also, Amway claims to make use of unique Egyptian worms to help feed the soil.

Interesting claim, isn’t it?

However, nutritional supplements are not the only product Amway succeeds in. Remember their cleaner “L.O.C.”? The “legacy of tidy” is in fact completely biodegradable.

So what’s this all mean? Basically, Amway was natural prior to natural being mainstream! Oh and don’t forget about Amway’s Creativity line with cosmetic as well as individual treatment items.

This is an additional line that generates Billions of bucks per year!

Among their most remarkable products is called the Espring. This is a tap water purifier. Among the general folks, it receives lots of good reviews and has also earned the “outstanding” score from customer records!

If you go into this Amway product a little bit more, you’ll see that the purifying is completed by integrating a UV light along with a carbon block filter.

Nobody wants to be burnt out with the clinical details, so put simply: “It makes the water preference truly good!”

One of the Amway items that have actually been known to be the most habit-forming is their XS power drink of which independent business owners market over 100 million dollars worth yearly.

Once more without boring you way too much by noting off every product of their 450+ product, this multilevel marketing company have no scarcity of products and their quality is not questionable.

Related: iHub Global Review

Why Are Amway Products Expensive?

Amway claims that their products are a lot more costly because they transcend. They claim that the items are exceptionally focused and developed to be much more reliable and safer than other items, so you get more value for your cash.

Amway Products

Nevertheless, Amway products have actually not thrived in consumer screening. Customer Information has actually checked their recipe detergents and other cleaners and concluded that they do not work in addition to traditional brand names.

That said, much from being superior, the products are typically not as good as what you’ll discover for much less cash in your neighbourhood big box shop.

So why are their product so expensive? Amway products are expensive since the business wishes to make more money.

The amount paid to representatives is a pittance contrasted to what a lot of shops have to pay in overhead and staff members. The business must be profitable with a very low mark-up as the majority of its staff members pay the firm for the benefit of marketing.

Can You Make Money With Amway?

It’s not a stretch to say that when a firm is bringing in $8 Billion a year that its top suppliers will certainly be bringing in a ton of cash each year themselves.

If you ever meet anyone that is at the “Founders Emerald” or “Founders Diamond” levels…it’s safe to say these guys are making the lion’s share of the dough with Amway.

Additionally, if you occur to meet a person at any one of the “Crown” levels, they make so much residual income monthly it’ll make your head spin! But as you can envision, that’s not the norm.

Multi-Billion Industry

It’s fact that a very little portion makes that much money with Amway.

So what’s the type of income you can expect as an Amway local business owner?

According to, you’ll learn that just 48% of their independent suppliers are in fact really profitable and active. And of those that are active, most only make $200 a month!

So why does the average Amway local business owner makes so little cash?

Well, the sad truth is, for any person involved in straight selling, it’s a constant uphill battle in the beginning. Therefore, it is extremely hard to get the snowball rolling.

Moreover, among the reasons people discover it so hard to succeed in Amway is that they do not have the time needed to dedicate to it. They treat Amway like part-time work.

Unfortunately, this part-time work needs you to invest hundreds of dollars and a ton of your time to turn a decent revenue.

Can You Sell Amway on Amazon?

Although Amway forbids selling their items online with websites such as Amazon, it is not illegal.  There is no restriction on Amazon to selling any legal item.

However, as I said, Amway does not allow its distributors to market its products on various on Amazon or Even so, many suppliers ignore the guidelines and sell there anyhow.

Their hope is that the company will not determine that they are doing it so they can reach a larger target market to sell the things.

Online sales can be an eye-catching method to increase your chances since there is really little money to be made offering $40 containers of soap face to face.

Related: Leveraged Profit Systems Review

How Does Amway Make Money?

Like its representatives, the business does not make a substantial quantity of money from selling cleansing supplies and eye shadow. Instead, it generates income from 2 key sources:

  • Fees from items that are marketed when people join as independent entrepreneurs.
  • Organization materials which are the tapes, meetings, and various other educational experiences.

Many of the top Amway partners additionally earn money marketing the desire for wealth rather than the sale of products. They might appear rich, but the majority of this wealth does not come from the Amway straight marketing association.

They market books and other materials that promise to motivate and teach you how to make a ton of money just like them. However, a lot of their customers eventually do not experience monetary freedom with Amway Global.

Therefore, lots of people out there have said that Amway is a scam – more about this soon in my review.

The truth is, although individuals are informed that they will be Amway entrepreneurs, in truth, they will be Amway consumers.

In other words, the vast bulk of independent business owners will spend their cash on Amway training materials such as seminars and the desire for wealth and unlimited income potential. Only to learn that it’s all just a hoax…

Do Some Countries Ban Amway?

Amway is not prohibited in the US. Nevertheless, it is outlawed in the UK after being established that Amway makes more money by marketing to their distributors than by direct marketing of their products.

It is also under hefty examination by the law forces in India. They have actually apprehended some higher up representatives for being involved in a prohibited pyramid scheme.

Currently, Amway is leaping through legal difficulties all over the place to keep operations going in the US. It is most likely though, similar to India and also the UK, that Amway’s days of service are definitely numbered.

So what is the deal then? Is Amway a scam? Read the next section of my review…

Related: Crowd1 Review

Is Amway a Scam or Legit?

Amway is legit. The business was founded in Ada, Michigan by Jay Van Andel and Richard DeVos in 1959 and promotes its cleaning (and many other) products to hundreds of nations around the world.

Amway has reported sales of over $8 Billion in 2020!

In 1979, the FTC said that Amway is not a scam because it does sell physical items and pays for recruitment. Generally, United States legislations only ban structures when no services or products are sold in a network marketing service version.

Nonetheless, this does not indicate Amway is completely legit in my review.

In 2010, clients and former representatives won a class-action suit for $150 million against Quixtar, the new name for Amway.

In the class-action legal action, the complainants affirmed that Amway exists generally to make money selling inspiration and training products.

On top of that, it was declared that the business is no more in conformity with the 1979 ruling from the Federal Trade Commission. Quixtar/Amway was also accused of cable and mail fraud, in addition to racketeering.

Indeed, many people who join to earn additional money quickly discover that the only actual way to do so is by hiring new distributors.

Regardless of this, the company has handled to remain in line with the letter of the law, in the USA at the very least.

All that being said, it is evident that Amway is not a scam. It is, in fact, a legitimate MLM company that anyone from all over the world can join, represent, and use to earn an income.

Alternative: On the other hand, if you’re looking for the best business model to earn passive income online as a beginner, there are other, more suitable, and cost-effective alternatives.

My top-rated course has helped me to go from earning $0 to $100’s per day!




Is Amway a Pyramid Scheme?

Amway is not a pyramid scheme. As I said in the previous part of my review, they have had problems in this area, but objectively speaking, it is a legit business operation.

In other words, it is a direct marketing firm that uses the network marketing (Multi-level marketing) business model to market its products to a consumer through its significant base of Amway Distributors and Independent Entrepreneurs.

To learn more about pyramid schemes, and whether or not Amway is one, see the video below…

The main factor that Amway is not categorized as a pyramid scheme is due to the fact that some people in the politics got together and said that it could not be called one based on trivialities.

That said, Amway does not straight pay those who get others to join. Although, anyone who’s been around multi-level marketing long enough, specifically Amway, recognizes the only means you can ever make a large buck is by hiring brand-new distributors.

Amway Review Pros 

  • The starter kit is covered with a decent money-back guarantee
  • They are partnered with companies like Microsoft and Lego
  • The company has pretty solid ratings online
  • They are quite reliable and honest as far as this type of business goes
  • There is a potential to earn big money with Amway

Amway Review Cons

  • There have been some legal problems associated with Amway.
  • They ended up paying $56 million in a case that accused them of being a pyramid scheme
  • Not a lot of people are able to make money with their compensation plans
  • Only about 3% of members earn a living wage
  • Some people still say that Amway is a scam or a pyramid scheme

Amway Reviews and Complaints

As with any type of brand, there are likely to be individuals that like Amway and people who don’t like them.

Thankfully, the majority of internet sites that include collective reviews on Amway reveal that it’s a good firm. The ordinary scores for them are between 3.5 and 4.5 stars, which is impressive for an industry of this nature.

On Glassdoor, for instance, there are 452 reviews of Amway. They hold a strong 3.8 stars on the site. Many comparable MLMs are rated between 0.5 and 2.5 stars.

But despite these good reviews, there are a few YouTube videos from former distributors where they speak the truth about this MLM company from first-hand experience.

Amway Review – Conclusions

Regardless of having some encounters with the law, Amway appears to be a pretty legit business.

They are recognized for offering high-quality items and treating their consumers, as well as their representatives, with honesty. They offer some one-of-a-kind things, such as the chance to return your starter kit if you’re not enjoying the firm.

Things like this suggest that Amway is truly committed to making your experience with them a good one.

I can’t really tell you what to do, but with any luck, after reading this review you’ll have the ability to make a far better decision about whether you’ll join Amway or not.

So, what is your Amway review? Would you buy it or not? Is Amway a scam? Share your comments in the box below!

Is There a Beginner-Friendly Alternative to Amway?

If you do not want to lose your time or risk your tough earned money, you may ask yourself if there is a better model than Amway MLM? And the answer is, YES!

It’s called affiliate marketing and it is the best way for newbies to get started online.

The reason why it is great for newbies is that you can run your service virtually at no expense. Most importantly, you do not need to invest in creating and creating any products.

For all those reasons, people who are just stepping into the world of online advertising, are discovering affiliate marketing and are jumping on board!

But you might be asking yourself, is affiliate marketing profitable? Or even, where can you start?

Well, keep reading to learn more…

How I Make Money With Affiliate Marketing

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After evaluating over 500 programs on the web, my conclusion is easy. This is the best course to learn about ins and outs of affiliate marketing.

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And don’t forget to share the Amway review with your friends and family!

All the best, Ivan. Founder, and CEO

Related: IM Mastery Academy Review

14 thoughts on “Is Amway a Scam or Legit MLM? – 2022 Review Reveals the Truth!”

  1. Amway has been a controversial player in the field of Multi level marketing companies for many years, and have often been labelled as a pyramid scheme. I worked for a MLM company and know how difficult it is to make money with the business model, if you are not continuously recruiting and building your team.

    The fact that the UK has outlawed Amway doesn’t come as a surprise to me. And it looks as if India is not far behind. Personally I would avoid Amway, or any MLM companies, and far rather pursue your recommendation of affiliate marketing. It is a far more realistic way of earning income. 

    • Thanks for your comment on my review, LineCowley! I appreciate your experience and I agree with your thoughts on affiliate marketing vs MLMs like Amway!

  2. There are so many MLM programs around and almost no difference among them. Amway is a clear example of a company you should stay away in my opinion. Among cons of the program found are these: 

    Strong focus on recruitment
    Complaints about Amway
    Many negative reviews
    Lawsuit against Amway in 2007

    BTW, do you have any experience with MLM programs or been a member to any MLM? If yes, what is your personal recommendations or warnings? Or maybe some of your close friends have an experience with MLMs?

    • Thanks for sharing your opinion about Amway MLM, Rufat! I’ve been a member of a few MLMs before. My biggest problem with these business opportunities is the high startup cost and low success rate, which are the main reasons why I don’t recommend them.

  3. I never heard of Amway before or knew anyone who did. The information that had been mentioned here does not surprise me at all. From the look of thing about the company model of business, I definitely won’t work for this type of business.

    I know there are better way to make money now a days with no upfront fund needed. This review has brought some very valuable information of what to look for when looking for moneymaking opportunities online.

    I much rather stick to Affiliate Marketing.

  4. Hello Ivan. Having known about Amway all my life this was a very interesting article. I have asked myself the same question, “is Amway a scam” and “why so expensive”. This is an in-depth article and I appreciate the effort you put into this post. I had forgotten Amway for many years so to hear now that maybe they are not so legit, makes me glad that I did not miss out on a really great deal.

    Speaking of which, your invitation to become a successful online marketer in 4 steps is a great insert. It piqued my interest and I was glad you included it. 

    Thank you for this post and continue your honest content.

    Regards, Corinne

  5. This is an in-depth piece on Amway, but it is a scam in my opinion. I first came across Amway in 1981, a sergeant in the marine corps was trying to recruit distributors. Although I was not a taker, I watched those who did lose their pay and minds investing into a never ending pit. Of course it is not considered a pyramid scheme, because the products from the company are sold to the lower level of the company. At which point, they try to recoup they money by pushing that garbage off on others. although it is considered a legitimate operation, it is still a scam in my book.

  6. Many years ago, I sold Amway.  I did not become rich, but I did make money.  Although I do not know about the supplement products they sell now, back then, the products were good.  I still keep a supply of their “scrub buds.”  I found that Amway was not a pyramid scheme because there were products to sell.  It was an MLM which meant that real success was based not on selling but on recruiting.  I agree completely with you.  There are easier ways for someone to create and income stream, but that Amway is legit.  Almost everyone works someplace where the person that is above them earns because of their efforts.  This is an MLM.  I found your article interesting because I was thinking I might give it a try on the side again, but I am no longer into recruiting.  Thanks for the honest assessment.

  7. Hi Ivan,

    It is revealing to see Amway review- legit or scam.  

    I share my personal experience here.

    I have met quite a few Amway distributors in India and in America. 

    In America, a friend sold me some wire scrubbers and cleaning liquids years back. I was reluctant to buy them because of the higher prices. However, I bought them because she said they will help her set up a business. The scrubber seemed better than I was using before, don’t remember the performance of the cleaning liquid in all honesty. My friend had to pick up the product herself driving personally. That was the one and last time I dealt with Amway’s business partner. Another family from my community in America showed up in an unannounced visit and my husband served them lunch (it was lunch time!) and told them clearly that we don’t want this business or their product. We had high-stress jobs then and had no time.

    In India (in 2019), someone approached me to sell a cooking pot from Amway when I was making copies of my documents in his printing shop. I denied but he tried hard.

    I liked your review, the birth of the business, and its kind of uniqueness in its business model. Their efforts toward delivering eco-friendly products are my attraction. I like their water purifiers from your review and will try to get them if possible.

    It is a money-making legit scheme but you need money to invest and train yourself with your money to be effective. You should have ample time to find people to convince them.


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