Is Juice Plus a Pyramid Scheme? – Review Exposed a Scam?

Is Juice Plus a pyramid scheme scam? Should you join this company to start your own business? Is it a legit multi-level marketing opportunity? Keep reading my Juice Plus MLM to find out!

Juice Plus is a branded line of dietary supplements, introduced in 1993 and distributed by NSA through multi-level marketing.

These supplements contain fruit and vegetable juice extracts, along with added vitamins and nutrients.

However, there is no substantial evidence supporting the claimed health benefits of Juice Plus.

Now, you might be wondering if Juice Plus is a scam, pyramid scheme, or a legitimate MLM opportunity.

In this Juice Plus MLM review, I will provide more insights into the company, how it operates, and share my opinion on whether it is a pyramid scheme or a genuine MLM opportunity.

So, keep reading to find out more.

Juice Plus MLM Review


Is Juice Plus a Scam?

Juice Plus is not a scam, as per my review. They provide a business opportunity for people like you and me, and they deliver on it.

One thing I appreciate is their transparency when it comes to their monthly subscription plans, despite them being a bit bothersome.

However, the main issue people have with Juice Plus is their questionable advertising practices. Some former members claim that they were asked to spam their friends on social media.

This kind of behavior is not appropriate, as we all receive spam messages from time to time. But actively encouraging members to send spam advertising messages is just wrong.

Nevertheless, it doesn’t necessarily mean that Juice Plus is illegitimate.

Alternative: If you’re a newbie who is looking to earn passive income online, there are other, more beginner-friendly, and cost-effective alternatives. My top-rated affiliate marketing course has helped me to go from earning $0 to $100’s per day!




What Is Juice Plus?

Juice Plus is a health and wellness Multi-Level-Marketing company that markets a range of vitamins to help you get the nourishment you require daily.

The company was initially called the National Security Associates (NSA) but in 1993, Juice Plus was created to “proceed with their commitment to health and wellbeing”.

It’s also possible for regular people like you and me to sell these products as well as hire individuals into the multi-level marketing company to work from home and “be their own boss”.

To learn more about the Juice Plus company, watch the 5-minute video below.

Who Founded Juice Plus?

The Juice Plus business was established in 1993 by Jay Martin, making it less than three decades old. Its purpose is to enhance people’s wellness through the consumption of healthy juices and treats.

Ray Martin

The history of Juice Plus dates back even further. Initially, Jay Martin planned to offer health and wellness products through a company called National Alternatives International (NAI). While marketing supplements through NAI, he also decided to venture into the healthy juice market, leading to the introduction of Juice Plus.

Despite its humble beginnings, Juice Plus eventually became a global brand. Recently, there has been a growing interest in whether Juice Plus is a scam, pyramid scheme, or a legitimate company.

In the rest of my Juice Plus MLM review, my focus will be on providing you with the information you need to make an informed decision.

Related MLM Review: Isagenix 

Is Juice Plus MLM?

Indeed, Juice Plus operates as a multi-level marketing (MLM) company.

The company enables individuals to purchase their products at wholesale rates and sell them to others, attracting more salespeople.

This approach ensures a consistent income stream for the company and allows individuals to profit by participating in the Juice Plus Partner program.

Juice Plus MLM Program

Juice Plus stands out from ordinary network marketing because of their unique approach to product preparation. Each of their offerings is made solely from fresh fruits and vegetables, ensuring a 100% healthy and balanced option.

So, how exactly are these products made? First, the ingredients are blended together. Then, additional nutrients and vitamins are incorporated into the mix. Carbohydrates are subsequently removed, followed by the juice being dried and encapsulated into supplements.

If you are a consumer interested in selling Juice Plus products, you can join their MLM scheme to start your own business. But before diving into my Juice Plus MLM review, let’s delve deeper into their product lineup.

What Products Does Juice Plus Sell?

Juice Plus+ offers a variety of products that can be categorized into the following categories:

  • Nutrition bars
  • Drink mix
  • Chewables
  • Capsules

Juice Plus Products

What sets Juice Plus apart?

They attribute it to their “flagship” capsules. You can witness the process of creating these capsules in the two-minute video below.

Juice Plus offers three different capsules:

  • Fruit blend
  • Vegetable blend
  • Berry blend

However, it’s important to note that these capsules do not surpass the benefits of consuming real fruits and vegetables. Additionally, there are numerous other multivitamins that offer similar advantages.

Is Juice Plus FDA Approved?

Juice Plus is not FDA-approved. Supplements fall outside the realm of FDA authority. However, the FDA does inspect the manufacturing facilities.

While Juice Plus+ is only required to meet American nutraceutical standards, the company voluntarily adheres to the strictest pharmaceutical standards globally – those set by Australia.

Is Juice Plus Better Than Multivitamin?

Juice Plus+ supplements are created by juicing whole vegetables and fruits, which are then dried and blended to make the supplement mix. This process contributes to the vitamins, minerals, and plant compounds found in Juice Plus+ supplements.

In addition to the juiced ingredients, the supplements contain various added active ingredients, including:

calcium, vitamin C, vitamin E, carotenoids, soluble fiber, enzymes, dried probiotics, and folic acid.

While the precise quantities of these components are not listed, Juice Plus+ supplements are generally believed to be rich in vitamins C, E, and A (from beta-carotene), as well as folate, antioxidants, and plant compounds.

It is important to note that the company claims Juice Plus+ offers significant health benefits, but scientific evidence does not always support these claims. Additionally, it is worth mentioning that many of the research studies supporting Juice Plus+ were funded by the company itself.

If you are interested in selling these products, what steps can you take to get started?

How Does Juice Plus MLM Work?

Juice Plus operates like any other MLM business, offering individuals an opportunity to earn money by promoting its products to others.

By doing so, they save millions on advertising costs and provide an avenue for steady income for both parties involved.

However, it’s ironic that 99.99% of affiliates choose to focus on direct marketing and building a downline instead.

Juice Plus MLM Pyramid Scheme

Now, can you understand why people often perceive Juice Plus as a pyramid scheme? People choose to build a downline and rely on others to sell products for them.

Ultimately, this approach proves to be more profitable and even offers a passive income opportunity.

How Much Does It Cost To Join Juice Plus?

To get started with Juice Plus, you’ll need to pay $50 upfront, as well as a recurring charge of $35 per year. The good news is that they don’t impose a sales quota on you to maintain your active status, relieving you of that stress. However, it’s important to note that before promoting their products, you’ll need to buy them directly. In other words, you’ll need to spend $17 on their most affordable item and invest $75 monthly on their vitamins.

To summarize your first-month investment with Juice Plus MLM:
$75 multiplied by 12

The total expense for the first year with Juice Plus amounts to $901.

How Can You Make Money With Juice Plus?

There are two ways to make money from Juice Plus+ like most MLMs:

  1. Sell the products for a commission.
  2. Recruit people and earn bonuses from anything they buy or sell.

It is important to note that you do not get paid directly for recruiting people alone. This is the MLM’s way, including Juice Plus, and similar MLMs, to avoid being classified as a pyramid scheme by the FTC.

However, by building a “sales team” beneath you, you can earn money from their efforts, creating a source of recurring revenue.

This is why some people claim Juice Plus is a pyramid scheme or a scam.

Juice Plus Compensation Plan

Nowadays, it is quite common for online marketing businesses to have overly complex payment strategies. Juice Plus is no exception. As you can see below, they also have a highly convoluted payment plan.

Juice Plus Compensation Plan

Here are 3 ways for you to earn money from Juice Plus MLM:

  • Retail Commissions: You will receive a 14% commission on every sale YOU make.
  • Residual Commissions: You will earn a 6% commission on every sale made by your downline.
  • Bonuses: Special bonuses are available when you achieve specific goals.

It’s important to note that two out of three methods involve recruiting, which is why some people refer to it as a pyramid scheme.

If you still find it confusing, remember that you can either earn money from the sales made by your downline or sell products yourself.

Can You Make Money With Juice Plus MLM?

While it is possible to earn money from Juice Plus, it is important to note that it can be a challenging endeavor. As previously mentioned, the failure rate is significantly high in this MLM and others.

Please refer to the image below for a visual representation.

Juice Plus MLM Earnings Disclosure

Please note that individuals earning over $10K annually are predominantly focused on recruitment rather than product sales. This is one of the factors contributing to the perception of Juice Plus as a pyramid scheme.

More information regarding this topic will be discussed in the upcoming section of my Juice Plus review.

Related MLM Review: 7k Metals

Is Juice Plus a Pyramid Scheme?

Juice Plus is not technically a pyramid scheme but operates as a multi-level marketing business selling physical products.

In multi-level marketing, building a downline is an alternative way to generate income by selling products to those in need.

Before we delve deeper, let me first explain what a pyramid scheme truly entails…

What Is a Pyramid Scheme?

A pyramid scheme is a business model that recruits members by promising payments or services in exchange for enrolling new members into the scheme, rather than providing investments or product sales.

According to Wikipedia, you can check out a short video below to learn more…

Why do many people consider Juice Plus a pyramid scheme?

It’s because you can earn money by recruiting numerous individuals into the multi-level marketing plan. This is the primary reason why some people label it as a disguised pyramid scheme.

Is Juice Plus a Pyramid Scheme in Disguise?

Juice Plus is not a scam pyramid scheme, as I mentioned earlier in my review. They offer commissions based on your sales and the sales of those you register.

There are no shady activities and no repayments solely for signing up. Simply put, Juice Plus sells real items for consumption.

In pyramid systems, income generation depends on recruiting others, whereas in a multi-level advertising firm, you can earn money by recruiting or marketing physical products to potential customers. This is why Juice Plus is not a pyramid scheme.

However, the question remains: is Juice Plus legitimate?

Related MLM Review: ACN

Do People Think Juice Plus is a Scam?

During my reviews, I always search for Juice Plus reviews. In this particular instance, the testimonials are quite diverse. Some individuals raise concerns about the business resembling a pyramid scheme, whereas others express satisfaction with their products.

Here is a screenshot from Juice Plus Trustpilot Page to read more reviews:

Juice Plus MLM ReviewsJuice Plus MLM Reviews

Some people fail to appreciate that the primary focus of many online marketing sellers is to earn money, using any means necessary, even sending out spammy messages if required.

Conversely, the majority of people have positive feedback about their all-natural products.

Are There Any Lawsuits Against Juice Plus?

Christine Lunsford accused Juice Plus in 2014 of immediately billing her and renewing her subscription without consent.

The lawsuit alleges that the company violated the California automated registration revival regulation. Christine also mentioned that she purchased Juice Plus supplements using her card in August 2019.

She received her order and was charged accordingly. However, the following month, she received another delivery and was charged again.

In January, the court determined that the company did not clearly state their terms of use during the initial sale.

Related MLM Review: Pampered Chef

Is Juice Plus a Legit MLM?

Juice Plus is a legitimate MLM company, despite some lawsuits and user complaints. It operates as a multi-level marketing company where vendors can make money by recruiting people or selling products.

The company has been in operation for 25 years, which suggests it is not a pyramid scheme since the FTC would have taken action if it were.

While Juice Plus offers genuine products that won’t harm your health, recruiting seems to be the primary method to earn significant income.

This is why unhappy recruits label it as a pyramid scheme.

Alternative: On the other hand, if you’re looking for the best business model to earn passive income online as a beginner, there are other, more suitable, and cost-effective alternatives.

My top-rated course has helped me to go from earning $0 to $100’s per day!




Juice Plus MLM Review – Conclusion

In this review, it is mentioned that Juice Plus is neither a scam nor a pyramid scheme. They offer a program where you can join and earn compensation by reselling their items in multiple ways.

However, I do not recommend Juice Plus MLM as a legitimate business opportunity. The main way to make substantial profits with this company is by recruiting many individuals into the same business. It is important to note that 93% of them will likely lose money.

In my opinion, this approach lacks ethical principles. On the other hand, it is the responsibility of individuals to make any business opportunity work for them, as they understand the risks involved.

In general, I personally do not support MLM businesses. Instead, I prefer affiliate marketing, which does not require purchasing products, paying to participate, recruiting others, or building a downline. Additionally, selling is not necessary.

To learn more, please continue reading the rest of this page.

Thank you for reading my Juice Plus review. I would like to hear your opinion. Do you think Juice Plus is a pyramid scheme or a scam? Have you been or are you currently a member of this business?

Please feel free to share your reviews at the end of this page.

Related MLM Review: USANA

Juice Plus MLM Review – Pros

  • Proven MLM Company
  • Some Good Product Reviews
  • Relatively Cheap Entry Fee
  • Juice Plus Capsules are Good

Juice Plus MLM Review – Cons

  • Expensive Products
  • People Have Complained
  • Hidden Monthly Expenses
  • Seems like a Pyramid Scheme
  • Hard to Earn Full-Time Income
  • Losing Its Popularity

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If you need any help or you have a question, feel free to contact me.

And feel free to share this Juice Plus review to help others as well!

All the best, Ivan. Founder, and CEO

Related MLM Review: Shaklee

10 thoughts on “Is Juice Plus a Pyramid Scheme? – Review Exposed a Scam?”

  1. Thanks for such a very insightful review. This is the first time I have heard of Juice Plus+. After reading this I have come to the conclusion that this is a pretty healthy option for those wanting to become healthier and help those be healthier as well. It helps people understand the concept of what is healthy and what isn’t healthy. I would like to get more information that’s for sure. 

  2. Hi Ivan

    In Multilevel marketing, the owners and the people at the top of the chain get most of the earnings.

    It is interesting to know that there are three varieties of capsules provided as a supplement. And you can join juice plus and sell their products to earn commissions. Even you can recruit people and get bonuses from the recruited people.

    I personally do not like pyramid schemes or multilevel marketing schemes. There are many schemes like this in which they provide one product or service and give benefits to people who join other people under them.

    Sujith 🙂

  3. Ivan, 

    Juice Plus+ products make healthy living easier by helping you bridge the gap between what you should eat, and what you do eat, every day.

    I’ve heard about juice Plus. But the information was not enough as the products were not well articulated. This review has given me a great insight on which to base my decision. 

    Thanks so much.

  4. Hi Ivan 

    Juice Plus actually sounded like a really great company. Jay Martin even came across as someone who really cared about others people’s well-being. I guess when money gets involved morals and reasons for starting a company can change. It’s certainly not good being involved in a court case whereby the company is charging credit cards without permission! Before  I read that part, I truely thought it could have been a great opportunity, given I love juicing! First impressions can be deceiving! Thanks for the great read as always Ivan.


  5. Oh I have seen so many people raving about Juice Plus, but never realised that they are actually a multilevel marketing company. I do think that Juice Plus products are better than many of their competition, being made from fresh fruit and veggies. 

    Being a MLM means that you will find it hard to actually make money selling Juice Plus, as you will have to be recruiting others to join your team to sell the products. And as with many MLM companies, their products are expensive compared with their rivals. 

    You are better placed selling health and wellness products through affiliate marketing. 


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