Is Primerica a Pyramid Scheme? – 2022 Review Reveals the Truth

Is Primerica a pyramid scheme? Can you make money selling their products and services? Why do some people say that Primerica is a scam? Is it true? Read more in my Primerica review…

Before we get into this review and answer those questions from the above, let me introduce myself…

Hi, I’m Ivan and I’m an online marketer who went from losing my time waiting tables to running a thriving online affiliate marketing business.

In the meantime, I have actually tried and reviewed 600+ courses, scams, and even pyramid schemes to find the very best way to generate income online.

Keep reading my Primerica review where I’m going to show you what this company is about. Also, I show you how it works, and I share my opinion about whether Primerica is a scam or a legit pyramid scheme.

Primerica Pyramid Scheme Review


Primerica Review – Overview

  • Product Type: MLM
  • Owner: National Benefit Life Insurance
  • Price: $124
  • Money-Back Guarantee: Yes
  • Recommended?: No

Quick Summary: Primerica is an insurance and financial company with a 40-year long history. You can join the company’s MLM (multi-level-marketing) system to earn money from reselling their products.

By joining this MLM, you also get an opportunity to build a team of salespeople through which you can earn additional compensation from their sales.

Because of this fact, Primerica has been accused to be a pyramid scheme by many. Is it true? Well, technically, Primerica is not a pyramid scheme. It’s is legit MLM.

But like every other company that uses this model it has problems. Keep reading my Primerica MLM review to learn more before you make your own decision.

Alternative: If you’re a newbie who is looking to earn passive income online, there are other, more beginner-friendly, and cost-effective alternatives. My top-rated affiliate marketing course has helped me to go from earning $0 to $100’s per day!




What Is Primerica?

Primerica is an economic solutions company that provides term life insurance policies, annuities, as well as financial investment products. As of December 2019, it has earned over $808 billion in term life insurance policy policies.

Primerica Review

Primerica caters to middle-income consumers, which it defines as homes that generate between $30,000 and $100,000 per year. It targets family members that currently do not have insurance policy coverage and choose to meet face-to-face.

Is Primerica a Pyramid Scheme?

Technically, Primerica is not a pyramid system. It is a registered and accepted business that is legal in most countries.

Furthermore, it deals in real products that people market, unlike in pyramid schemes where customers are pushed to hire new members into the program in exchange for a commission.

What Is Pyramid Scheme?

A pyramid scheme is a fraudulent system of making money based on recruiting an ever-increasing number of “investors.” The initial promoters recruit investors, who in turn recruit more investors, and so on.

The scheme is called a “pyramid” because at each level, the number of investors increases.

As Primerica does have various products and it is possible for employers to make money by marketing these items it is not a pyramid system.

If the only method for them to generate income was by hiring new members after that it would 100% be a pyramid system.

Is Primerica Pyramid Scheme in Disguise?

Even though some reviews might make Primerica look like a pyramid scheme, they make sure only salespersons with solid histories sign up with the firm.

It is essential to keep in mind that the upfront cost is reimbursed if you don’t get an opportunity with Primerica.

Over the years, the firm has actually made a reputation in its niche and also gathered 120,000 independent agents in the United States and Canada.

Additionally, in 2015 the company was placed among America’s 50 reliable financial companies. In network marketing positions, the business is among the best and the fastest-growing firms, with $1.9 billion in income by 2018.

So no, Primerica is not a pyramid scheme in disguise.

Related Review: Is Forever Living a Scam

Is Primerica a Multi-Level Marketing?

Primerica is a life insurance policy business based in Duluth, Georgia that concentrates on multi-level marketing to further construct its market share and its workforce.

Primerica MLM Structure

As I said in my Primerica review, with a focus on level term life insurance, Primerica targets middle-class family members as their primary demographic and tries to not only offer insurance coverage but also to hire them to be sales representatives too.

Is Primerica MLM a Scam?

As an MLM sort of company, Primerica only markets term life insurance policies and other types of long-term policies like universal life and life insurance policy.

While the Primerica term life insurance product is not a horrible product, it is typically the prices of the term life insurance and also the method by which it is sold draws much of the unfavourable interest you see in the expert insurance coverage globe.

Therefore, there have been rumours that Primerica is a scam, and their MLM is too.

Primerica does provide various other items, a lot of which are repackaged services from various other suppliers, which include financial investments and pre-paid legal services which become part of their advertising and marketing and also sales procedures.

Is Primerica MLM Legit?

Despite all those claims, Primerica is a legit MLM firm. It has actually remained in the business for a very long time now and has legit economic documents as well.

Typically, a service that scams people would take your cash and also go away with it or break down info as well as promises that it doesn’t satisfy as well as meet. Given that Primerica does not do this, you can trust it as legit.

What Products Does Primerica Offer?

Financial Needs Analysis

The Financial Needs Analysis (FNA) is a 100% marketing tool utilized by Primerica to reveal “gaps” in your insurance coverage and investment strategy to aid the representatives begin to discovering areas to market.

Term Life Insurance

Primerica does have a solid term life insurance policy product. Nevertheless, Primerica’s price for a straightforward term life insurance policy plan is up to 29% more pricey than the sector standard for the same product.


Primerica’s financial investment sales department (PFS Investments Inc. dba Primerica Advisors) runs whatever financial investment and annuities are connected on that side of your home.

In this arrangement, Primerica holds nothing proprietary and is merely a broker for larger mutual funds as well as the insurance provider.

Auto & Homeowners Insurance

Primerica’s Auto & Homeowners insurance sales, called Primerica Secure, is a referral service to Answer Financial. In other words, Primerica agents will get a little cut from the organization sent to Answer Financial.

Long Term Care Insurance

Long-term care insurance policies reimburse policyholders a daily amount for services to assist them with activities of daily living such as bathing, dressing, or eating.

You can select a range of care options and benefits that allow you to get the services you need, where you need them.

Primerica Debtwatchers™

As one of their more recent items, Primerica has actually joined Equifax to give an online tool that helps you evaluate your debt and offer strategies to help pay for that financial obligation.

Concentrated greatly on financial debt stacking, this program utilizes your Equifax credit record to develop a strategy to aid you to pay down financial debt quickly.

Primerica Legal Protection Program 

Primerica offers Pre-Paid Legal Provider’s primary product as well. Pre-Paid Legal/ LegalShield is a firm that provides fundamental degree lawful solutions as a monthly membership and also a price cut for lawyers inside their network.

ID Theft Defense

One more provided by Primerica is ID Theft Defense. It is a product similar in nature to LifeLock. Sometimes, financial institutions have been supplying this sort of service to their clients completely free or at reduced rates.

Related Review: Is Nu Skin a Scam

How Can You Make Money With Primerica MLM?

I have established that Primerica is legit MLM. Now, let’s talk about what it’s like working at Primerica MLM and how the Primerica organization works.

Like several big insurance advertising organizations, Primerica does not give any type of paid-for insurance lead programs to create interesting prospects.

Your warm market is close friends, family members, and organization partners in your sphere of influence who might show passion for purchasing (as well as selling) insurance. These are your first targets for insurance policy consultations.

Your job is to contact them, established an appointment, and offer them a plan, products, or hire them.

How To Start With Primerica MLM?

It costs $99 one time payment to get started. Then there is a $25 monthly payment to stay active as a Primerica recruiter.

There really are no additional costs or an amount you need to sell or spend on other products each month to stay active.

How Many Commissions Do You Make With Primerica?

There are 4 main ways for you to earn a commission from Primerica:

  1. Sales Commissions on Insurance – Commissions earned when you sell any financial plans
  2. Overrides on Downline’s Insurance – 10% override commissions for the sales from your downlines
  3. Differentials from Downline’s Insurance Sales – You get commissions for helping your downlines make insurance sales
  4. Commission on Other Products – You can earn a commission from any other Primerica product sales

Can You Really Make Money With Primerica MLM?

Yes, you can earn money with the Primerica MLM. All you require to do is market their products. The amount of money you can earn from the business depends upon your sales ranking.

Primerica Compensation Plan

As a normal sales agent, you earn approximately 25% payment while senior agents earn approximately 35%.

As soon as you have actually grown to the ranks of districts, divisional or local leaders, you are most likely to take greater than 50% in commission and some additional perks like cars, trips, etc.

In Primerica, the greatest payment rank is the senior vice president, who earns 95% compensation and extra benefits.

Importantly, you should note that earning money with Primerica isn’t a very easy job. You have to make sales to get the money. Those that don’t do this normally grumble about not earning money with the firm.

That’s actually the main reason why people say that Primerica is a scam, or they call Primerica a pyramid scheme.

What is the Best Way to Make Money With Primerica MLM?

As you’ve figured out in my Primerica review, recruiting a large downline of representatives is the very best method to make a high revenue with Primerica.

As an example, if you check out Primerica’s pay structure, you’ll see compensation promotions depend on mass employment, not massive individual production.

Just like all sales companies, Primerica’s pay structure is a straight representation of the values of the firm. The firm’s main problem is recruiting as many agents as possible. That’s why Primerica promotes recruiting heavily.

The more agents they have, the more money they make. And this is the best way to take your piece of the pie.

Can I Quit Primerica MLM?

Yes, it is possible to quit Primerica. If you have an online account, you can edit the account setting to switch to a free monthly plan through the company’s website.

To completely quit Primerica, you have to contact the company at 1-888-737-2255. Once you ask the company representatives to cancel your subscription, they will provide you with instructions to follow and send you an email once the process ends.

Related Review: Coway MLM Revealed

Is Primerica a Scam or Legit?

Primerica is not a scam. It is not a pyramid scheme either. Primerica is the Amway or Herbalife in the monetary and insurance niche. The company offers products and the opportunity to sell them for commissions.

Primerica is a publicly-traded company and has actually been in the life insurance industry for over 40 years which makes them a reputable participant in the life insurance community.

As talked about in my review, a lot of Primerica’s issues don’t originate from the term life insurance product, as much as it does from the sales procedure and procedures of the firm.

Incorporate that with the pushy employment approaches used on potential customers as well as customers to join their MLM structure, many individuals become rapidly switched off by the company.

But all that on the side, this still doesn’t mean that Primerica is a scam…

Alternative: On the other hand, if you’re looking for the best business model to earn passive income online as a beginner, there are other, more suitable, and cost-effective alternatives.

My top-rated course has helped me to go from earning $0 to $100’s per day!




What I Like About Primerica

Low Costs MLM Opportunity

It’s not every day that you get an opportunity to start a company for $124. This may tempt a lot of people into jumping into it without giving it any kind of thought.

However, you’re undoubtedly not “a lot of individuals” as you are doing your due diligence first! Congratulations!

Excellent BBB Score 

It has been featured in Forbes, A. M. Best and also has a ranking of A+ on Better Business Bureau. This reveals the business is well related to and has stayed in business for over 40 years! They should be doing something right…

Primerica Accreditations

Rigorous Screening Process

You can’t become a representative of Primerica without going through a “screening process”.  This indicates that a minimum of the people selling the items have actually had some type of training as well.

Primerica is Not a Pyramid System

Primerica is not a pyramid plan as already stated in this Primerica review As you can see there have actually more than 5 million lives insured and also 2 million client financial investment accounts. The items are certainly used by actual individuals.

What I Don’t Like About Primerica

Complaint About The Products

There are numerous complaints about the products. Here are the most common ones on Consumer affairs, Glassdoor and BBB.

Primerica Complaints

Primerica Complaints

These are honestly not cherry-picked. If you were to take a look at any one of the connected websites above you will certainly locate hundreds of these sorts of negative Primerica reviews.

Problems About Primerica’s MLM Possibility

The only means to make good cash is by hiring other people. Just like every other MLM Primerica shares this issue. You simply can’t sell that many products and make good cash without hiring others.

The Money Industry Is Not For Everybody

Trying to market financial items to unwary people when your funds are in tatters is not something that anybody can do. If you don’t intend to do this kind of thing, then this is not the possibility for you.

Lack of Success Stories & Low Success Rate

Just take a look at the statement from the Primerica 2016 income disclosure. From January 1 to December 21, 2016, Primerica paid cash flow to its North American sales force at approximately $6,088 per certified rep.

This means that most people are not making any money with MLMs like this. This can be verified by the lack of success stories online and the bad MLM reputation.

Related Review: Is Herbalife a Pyramid Scheme

Primerica Review – Conclusion

If you ever before browsed Multi-level Marketing businesses, you are likely to have discovered Primerica. If so, or you have found out about it today, you most definitely asked yourself is Primerica a pyramid scheme?

You do not need to stress because Primerica is a legitimate multi-level marketing firm with exceptional BBB testimonials for the past few years. The firm has actually gathered greater than 120,000 independent reps.

Furthermore, the business permits you to earn money by selling insurance coverage and financial products in addition to override commissions.

However, before you decide to work for Primerica, it is essential to understand that the quantity of cash you make relies on your sales. Likewise, for you to make more cash, you have to grow in compensation ranking.

And growing a salesforce and climbing rankings is tougher than it was 40 years ago.

Also, keep in mind that despite the fact that Primerica has a lot of great reviews, it also has more than 200 active or shut complaints and other negative instances.

This shows that MLM companies are a double edge sword…

That said, although Primerica is not a scam or a pyramid scheme, I don’t recommend working with it to people who are looking to make some extra cash.

There are much better ways to make money! See more below… Thanks for reading my Primerica review!

Related Review:

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See, Primerica is just one of the many MLM companies I have reviewed…

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If you need any help or you have a question, feel free to contact me.

And feel free to share this Primerica Pyramid Scheme review to help others as well!

All the best, Ivan. Founder, and CEO

Related Review: Is Mary Kay a Pyramid Scheme

14 thoughts on “Is Primerica a Pyramid Scheme? – 2022 Review Reveals the Truth”

  1. I have not come across Promerica before, so thank you for bringing us this review about this multilevel marketing company. I worked for a MLM company, so is always very sceptical when I come across MLM companies, as it is extremely difficult to make money with the business model, without continuously recruiting more team members and building a downline.   

    Buying insurance from a MLM company is certainly different to the norm that I was expecting, but I will not be tempted to support or join this MLM. Thank you for sharing.  

  2. My friend tried to push Primerica on me, really hard.  She was a salesperson at heart and actually believed in the company.  I just didn’t see it.  Plus I have zero salesperson capabilities, so for me there was no way I could have gotten anywhere with it but in the hole.  So I agree with your assessment, plus the fact that it is MLM which I have never done well with.

  3. Although part of the compensation for Primerica is through successful recruits, it seems that it might be an attractive addition to my affiliate marketing work.  I have no problem with multi-level marketing have worked all my life in a tiered system of laborer, foreman, local boss, regional boss etc., etc.  I am interested in learning more about how the products stake up with other providers in the industry.  As well, I would like to know more about customer care and claims adjustment for the insurance side of the company.  Thank you so much for introducing me to this company.

  4. I found it quite sketchy at first since you mentioned it was a MLM type of business and I immediately associate this category with pyramid schemes. I do appreciate and like that if you don’t like the product or service that they do have a money-back guaranty policy, but I do think that not a lot of people are interested in these types of projects. 

  5. I had never heard of Primerica before, so thank you for informing us about this multilevel marketing organization. I used to work for an MLM firm, so I’m usually sceptical when I see one because it’s really impossible to generate money with the business model without constantly recruiting additional team members and creating a downline.

    I’d want to understand more about how the goods compare to those of other industry players. In addition, I’d like to learn more about customer service. Thank you very much for connecting me with this firm.

  6. I haven’t heard of Primerica before and am glad for the thorough review about it that you supplied.  I’ve never liked MLM and didn’t think of it being in the insurance sector with other products such as financial plans etc. I don’t think I shall be keen to work for this MLM company.  I do find it great that you have given newbie onliners a choice of something far more straight forward and with great opportunity.

  7. Thanks for this comprehensive review of Primerica. It is good that it is not a pyramid scheme, but I have become extremely wary of ML companies. So, I appreciated your frank discussion of this aspect of the business. I think, too, that selling insurance is a more specialized business than some other types of MLM and you would therefore need some qualifications or experience in the financial field. Anyway, a great review thank you.


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